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Meta adds audio links and reference Reels to Edits
The company continues to build out its video editing app with custom kit options and additional insights for creators.
Social Media Today · Published 10/16/2026, 06:00ChatGPT Traffic Drop Appears To Be A Tracking Problem via @sejournal, @MattGSouthern
ChatGPT-attributed traffic fell sharply in several analytics datasets this month, and analysts tie the drop to ChatGPT links that open without tracking tags. The post ChatGPT Traffic Drop Appears To Be A Tracking Problem appeared first on S
Search Engine Journal · Published 10/16/2026, 05:48Arby’s hires ex-Papa Johns CMO to balance brand-building, sales growth
Jenna Bromberg’s appointment is effective Nov. 2 and comes as parent company Inspire Brands considers an IPO.
Marketing Dive · Published 10/16/2026, 05:22Google’s Universal Cart Is Live: How Carts Get To Your Store via @sejournal, @MattGSouthern
Universal Cart is rolling out across Search and the Gemini app, with checkout inside the cart or a one-way handoff to the store's own site. The post Google’s Universal Cart Is Live: How Carts Get To Your Store appeared first on Search Engin
Search Engine Journal · Published 10/16/2026, 04:43LinkedIn adds new creator monetization options
The company is offering expanded sponsorships, updated insights and the ability to host one-on-one consultations directly from the app.
Social Media Today · Published 10/16/2026, 04:31Instagram Plus: What it is, costs, and what it means for brands
What is Instagram Plus? Learn what the new subscription includes, who it's for, and whether it matters for your brand. The post Instagram Plus: What it is, costs, and what it means for brands appeared first on Social Media Marketing & Manag
Hootsuite · Published 10/16/2026, 04:21Meta offers enhanced ad campaign exposure
At its brand building summit the company announced a trio of ad updates, which included a new First Impressions option and expanded Reels services.
Social Media Today · Published 10/16/2026, 03:34How Do I Measure And Attribute When Clicks Only Tell Part Of The Story? – Ask A PPC via @sejournal, @navahf
Measure PPC value beyond clicks with conversion tracking, impression signals, and business records that help validate attribution as buying journeys move into AI. The post How Do I Measure And Attribute When Clicks Only Tell Part Of The Sto
Search Engine Journal · Published 10/16/2026, 03:00Always up-to-date guide to social media image sizes
Last Updated: October 15, 2026 Every social media platform has its own image specs. Get them wrong and the visuals behind your social Read more... The post Always up-to-date guide to social media image sizes appeared first on Sprout Social.
Sprout Social · Published 10/16/2026, 00:46Transactional email: What it is and how it works
Transactional emails are automated messages triggered by a specific action a customer takes, sent to help that person complete or follow up on something already in progress. An order receipt, a password reset confirmation, or a shipping not
HubSpot Marketing · Published 10/16/2026, 00:30Google Puts Inline Links Higher In More AI Search Responses via @sejournal, @MattGSouthern
Google is changing how links appear in AI Mode and AI Overviews, moving inline links higher and expanding the carousels that highlight Preferred Sources. The post Google Puts Inline Links Higher In More AI Search Responses appeared first on
Search Engine Journal · Published 10/16/2026, 00:00E.l.f. Cosmetics returns to metaverse on avatar-based gaming platform
After the success of activations on Roblox and Twitch, the cosmetics brand is partnering with Korea-based Zepeto to showcase its Power Grip line.
Marketing Dive · Published 10/15/2026, 23:59Wendy’s signs on as first sponsor for in-app Bravo fan experience
The hub features a personalized feed of content curated from popular franchises and an artificial intelligence-generated avatar of Andy Cohen.
Marketing Dive · Published 10/15/2026, 23:59HubSpot adds spending controls and flexible billing as AI usage grows
Consumption-based AI pricing makes marketing budgets unpredictable. Here is how HubSpot’s new spend limits and seat swaps give you control. The post HubSpot adds spending controls and flexible billing as AI usage grows appeared first on Mar
MarTech · Published 10/15/2026, 23:47The latest AI-powered martech news and releases
Anthropic and OpenAI are reporting revenues that may or may not be supported by the facts. Here's why that matters to marketers. The post The latest AI-powered martech news and releases appeared first on MarTech.
MarTech · Published 10/15/2026, 23:45Consumer goods giants step up ad intensity as other big spenders pull back: report
Divergent paths for tech firms and categories like CPG and beauty and cosmetics underpin what WARC calls a “two-speed marketplace.”
Marketing Dive · Published 10/15/2026, 22:48Klaviyo review: Features, pricing, and honest verdict
Klaviyo is most suited to ecommerce stores focused on revenue and retention rather than standalone campaigns. Established stores will benefit from its advanced features,… The post Klaviyo review: Features, pricing, and honest verdict appear
Omnisend · Published 10/15/2026, 22:28SERPs Stop Being The Default Between 2028 & 2030 via @sejournal, @DuaneForrester
Google flips its default from ranked results to AI answers when answer-layer ad yield matches the SERP. That crossover lands between 2028 and 2030. The post SERPs Stop Being The Default Between 2028 & 2030 appeared first on Search Engine Jo
Search Engine Journal · Published 10/15/2026, 22:00Buffer Commit: Awarding 10% of a Month’s Profit to up to 16 Apps Built on Our API
Learn about Buffer Commit and how to participate.
Buffer Resources · Published 10/15/2026, 21:30Data-backed secrets to smarter holiday shopping
Learn the best times to buy. Our new When to Buy Guide uses Google Search and discount data to show when holiday deals peak.
Google Ads & Commerce · Published 10/15/2026, 21:00An intelligent new shopping cart
Universal Cart helps make holiday shopping easier. It’s now available in the U.S. across Search and the Gemini app.
Google Ads & Commerce · Published 10/15/2026, 21:00How Coca-Cola’s Mr. Pibb became the fastest-growing brand of 2026
The caffeinated, spicy-cherry-flavored soda is finding traction with “zillennial” consumers and grew volume more than 20% during Q2 2026.
Marketing Dive · Published 10/15/2026, 20:57How to do an SEO audit with Claude & the Semrush MCP
Scan your website in Site Audit, connect Semrush’s MCP to Claude, and have Claude analyze the audit data.
Semrush · Published 10/15/2026, 20:32Why brands struggle with influencer measurement — and what to do about it
Some marketers are taking the measurement challenge into their own hands by spending more to amplify influencer content as a workaround.
Marketing Dive · Published 10/15/2026, 20:20