Cross-border intelligence

Overseas Influencer Marketing | A domestic thermos conquers European and American women; Shenzhen brand exceeds 100 million in annual sales on TikTok

Is Amazon getting harder and harder? Competitors are raising CPC bids—do you follow or not? First, get these "counterintuitive" logics straight!

Every day when I open the backend, the first thing I do is check how much money was burned on ads today, and the second thing is to question life

10 Winter newsletter ideas and examples for your campaigns

To keep your store’s revenue steady throughout the winter months, you need to find effective winter newsletter ideas. These emails warm up your audience… The post 10 Winter newsletter ideas and examples for your campaigns appeared first on

How to build brand loyalty: 7 strategies that work for 2026

Brand loyalty fades when a cheaper option is one click away. Discover 7 strategies for 2026 and track progress with NPS, CLV, and sentiment. The post How to build brand loyalty: 7 strategies that work for 2026 appeared first on Social Media

Why Legacy PPC Account Structures Are Sabotaging Your Smart Bidding Strategy

Consolidate redundant PPC campaigns to give Smart Bidding stronger signals without erasing the business distinctions that keep your account profitable. The post Why Legacy PPC Account Structures Are Sabotaging Your Smart Bidding Strategy ap

The best enterprise email marketing software in 2026

12 best MailerLite alternatives for 2026

The best MailerLite alternatives are Omnisend Standard for omnichannel automation at $132/month vs. MailerLite’s Power plan at $129/month for 10,000 contacts, Brevo for volume-based… The post 12 best MailerLite alternatives for 2026 appeare

100+ Halloween email subject lines for 2026

Halloween email subject lines work best when they pair a clear message with a seasonal twist. “Boo! 30% off costumes” tells shoppers what’s inside,… The post 100+ Halloween email subject lines for 2026 appeared first on Omnisend Blog.

The 6 Best Substack Notes Schedulers in 2026

We compared six Substack Notes schedulers on price, crossposting, and how they publish.

15 women in ecommerce to follow in 2026

Ecommerce is full of people worth learning from, and these women work across different parts of ecommerce, from building DTC brands and Shopify stores… The post 15 women in ecommerce to follow in 2026 appeared first on Omnisend Blog.

Omnisend vs. Brevo (Sendinblue) 2026: In-depth comparison

Your email marketing platform will either provide the tools to achieve a return on investment (ROI), or it won’t. Omnisend vs. Brevo (formerly Sendinblue)… The post Omnisend vs. Brevo (Sendinblue) 2026: In-depth comparison appeared first on

Holiday shopping is happening earlier than ever, here’s what brands need to know

Halloween candy is still on the shelves, but holiday shoppers are making wish lists and hunting for deals months before the holidays arrive. But Read more... The post Holiday shopping is happening earlier than ever, here’s what brands need

TikTok Unveils AI-Powered Updates for Advertisers: Driving Discovery, Action, and Measurable Business Outcomes

US TikTok product and merchant update. Check the original for Shop, advertising, market and account availability.

How to Increase Your LinkedIn Followers — What I've Learned From 25K of My Own and Millions of Posts of Buffer Data

I grew to 25K LinkedIn followers in six years. Here's exactly how to increase your LinkedIn followers in 2026 based on my experience and Buffer's own data.

How to Evaluate Amazon DSP Campaign Performance Using Amazon Marketing Cloud

Amazon DSP campaign performance is harder to evaluate than native reports make it seem. Campaign-level metrics can show spend, conversions, and attributed revenue, but they rarely reveal whether DSP is acquiring new customers, influencing S

GTM tech stack: What it is and how to build one

Data storytelling: Turning social insights into a narrative your org acts on

Engagement is up. Your brand is seeing a spike in mentions. Sentiment is trending positive. People are sharing a hack about one of your Read more... The post Data storytelling: Turning social insights into a narrative your org acts on appea

Mega Sales Accelerator (MSA) Is Getting an Upgrade

Share Starting 12 October 2026, Mega Sales Accelerator (MSA) will introduce enhanced features designed to provide greater confidence when running your campaigns and simplify campaign management. MSA ROAS/ROI Protection will be available for

Turn your existing social assets into high-impact YouTube ads.

In this Ads Decoded episode, we discuss ad creative — and how it can make or break your YouTube campaigns.

SMS marketing consent now available on the CustomerPhoneNumber object

SMS marketing consent is now available through the new smsMarketingConsent field on the CustomerPhoneNumber object. This field uses the same structured consent model as WhatsApp. The existing flat SMS marketing consent fields on CustomerPho

New Shop Campaigns metrics and dimensions in ShopifyQL API version 2026-10

Starting in API version 2026-10, ShopifyQL adds Shop Campaigns fields to two schemas. The shop_campaign_insights schema adds a shop_campaign_orders metric and country and country_code dimensions. The sales schema adds four Shop Campaign dim

Add your own notes to Shopify Analytics

Your reports show what changed. You know why. Now, you're able to capture that story directly in Shopify Analytics. Add annotations to supported time-series reports for the moments that shape your business, like a campaign launch, creator m

How Amazon Repricing Affects Your PPC ACoS: Managing Buy Box Position and Advertising Efficiency Together

Last verified: September 2026 Most sellers treat their repricer and their ad campaigns as separate tools. They are not. Every price change your repricer executes feeds directly into your ACoS: through conversion rate, through revenue per un

Disrupting a coordinated model-distillation campaign

Learn how OpenAI disrupted a campaign to extract protected model reasoning and is strengthening defenses against adversarial distillation.