Cross-border intelligence

HTML vs. XML Sitemaps for Ecommerce

Both sitemaps help search engines, but neither replaces a fast, well-structured, and well-interlinked website. The post HTML vs. XML Sitemaps for Ecommerce appeared first on Practical Ecommerce.

WPP Media posts first growth in 2 years as turnaround stays on track

Retaining Coke and expanding a relationship with DoorDash — which recently acquired Instacart — could provide future tailwinds for the business.

After AI backlash, Svedka challenges consumers to create Super Bowl ad

The Sazerac-owned vodka brand is pivoting after using artificial intelligence to produce its 2026 big game debut.

Social media tasks: A daily, weekly, and monthly checklist for teams

“Running social” sounds simple until you write down everything it involves. Here’s how to organize all your social media tasks. The post Social media tasks: A daily, weekly, and monthly checklist for teams appeared first on Social Media Mar

Always up-to-date guide to social media image sizes

Last Updated: October 15, 2026 Every social media platform has its own image specs. Get them wrong and the visuals behind your social Read more... The post Always up-to-date guide to social media image sizes appeared first on Sprout Social.

How To Run A Full-Funnel Ecommerce Account Through BFCM Week via @sejournal, @tonyadam

Build demand before BFCM, give Google room to capture peak sales, and turn holiday visitors into December buyers with a phased ad strategy. The post How To Run A Full-Funnel Ecommerce Account Through BFCM Week appeared first on Search Engin

What Reddit’s Q3 earnings mean for marketers amid major traffic shift

Reddit is switching to a logged-in only experience to combat user loss, as well as to cultivate a base that is more valuable to advertisers.

Google Search Ad Visits Out-Earned ChatGPT Ads In U.S. via @sejournal, @MattGSouthern

Data finds ChatGPT ad visits brought advertisers a fraction of paid search's revenue per visit in U.S. traffic, and most saw no sales from them. The post Google Search Ad Visits Out-Earned ChatGPT Ads In U.S. appeared first on Search Engine

Express unwraps holiday campaign to build on brand metric gains

CMO Joe Berean explains how “Holiday, Hamlin Style” was inspired by the organic social engagement of the retailer’s spring campaign.

Google Says Technical SEO Remains Key For AI SEO via @sejournal, @martinibuster

Google's John Mueller cautioned against relying on short-term AI SEO tactics and explained why traditional technical SEO remains relevant. The post Google Says Technical SEO Remains Key For AI SEO appeared first on Search Engine Journal.

Your buyers are sending agents. Will they recommend your brand?

Snowflake's CMO on how AI agents are changing who finds, trusts and chooses your brand.

8 Best Hootsuite Alternatives for 2026 (Free + Paid)

Hootsuite's pricing, workflow, or feature set no longer feels like the right fit, we've rounded up the best Hootsuite alternatives to help you find a platform that matches your workflow, goals, and budget.

Why JCPenney is taking on deal fatigue for its holiday campaign

Marisa Thalberg, chief customer and marketing officer at parent Catalyst Brands, explains the retailer’s focus on real people and no-fuss ways to save.

Pick one from each, pay one price: Introducing Set-Price Combos

With Set-Price Combos, BigCommerce merchants can sell mix-and-match deals shoppers understand and love. Offer one item from each of up to five groups for one set price, without building a product for every combination.

X launches new bonus program for video creators

The reward-based effort offers cash incentives to invited users for posting videos on the platform.

Instagram offers to pay creators for long-form content

Business Insider reported that creators were offered as much as $500,000 to post video to Meta’s new Features product.

Florist Gets 1 in 5 Orders from ChatGPT

Most ChatGPT shoppers at Spain-based Persa Flores landed on its city-specific delivery pages. The post Florist Gets 1 in 5 Orders from ChatGPT appeared first on Practical Ecommerce.

Bulk Coupon Management: Create Codes or Bring Your Own

Google, Microsoft & OpenAI Plan To Honor Shared AI Training Opt-Out via @sejournal, @MattGSouthern

A shared robots.txt line could let sites opt out of AI training with several providers at once, but companies involved are handling it differently. The post Google, Microsoft & OpenAI Plan To Honor Shared AI Training Opt-Out appeared first

Hackers Hijacked DebugBear’s DNS To Serve Malicious JavaScript via @sejournal, @vahandev

DebugBear told customers to remove its Core Web Vitals monitoring script. Site owners should also check exposed accounts and unauthorized changes. The post Hackers Hijacked DebugBear’s DNS To Serve Malicious JavaScript appeared first on Sea

Spam Guide Update, Restaurant Controls & AI Mode Revenue – SEO Pulse via @sejournal, @MattGSouthern

Google's spam guide adds indexing advice for pages made for sharing. Other updates cover restaurant ordering controls, report dates and AI Mode revenue. The post Spam Guide Update, Restaurant Controls & AI Mode Revenue – SEO Pulse appeared

Big Brands Dominate AI Search But Leave Openings For Smaller Sites via @sejournal, @martinibuster

New research identifies a potential weakness in big-brand visibility that smaller publishers may be able to exploit. The post Big Brands Dominate AI Search But Leave Openings For Smaller Sites appeared first on Search Engine Journal.

Google Opens Connected Apps Preview For AI Mode & Gemini via @sejournal, @MattGSouthern

Developers can apply to bring apps into AI Mode and the Gemini app, and Google's policy bars misleading descriptions meant to get an app picked. The post Google Opens Connected Apps Preview For AI Mode & Gemini appeared first on Search Engi

Reddit CEO Says Google’s AI Mode ‘Does Not Drive Traffic’ via @sejournal, @MattGSouthern

Reddit says search referrals are falling and its CEO points to Google's AI Overviews and AI Mode. Here's what its login test means. The post Reddit CEO Says Google’s AI Mode ‘Does Not Drive Traffic’ appeared first on Search Engine Journal.