Cross-border intelligence

Fenwick unveils The Gruffalo’s Child-themed Christmas window campaign

Fenwick has unveiled its 2026 Christmas window display at its flagship store, bringing the much-loved children’s book The Gruffalo’s Child to life. The department store revealed this year’s festive installation on Sunday, with the display i

Why JCPenney is taking on deal fatigue for its holiday campaign

Marisa Thalberg, chief customer and marketing officer at parent Catalyst Brands, explains the retailer’s focus on real people and no-fuss ways to save.

Modern Retail+ Research: Brands’ holiday marketing tactics shift in 2026

Modern Retail's recent holiday survey found that brands and retailers plan to adjust the marketing tactics they’ll use during the 2026 holiday season in comparison to those they used in 2025. Here are some of the most notable changes.

X launches new bonus program for video creators

The reward-based effort offers cash incentives to invited users for posting videos on the platform.

Instagram offers to pay creators for long-form content

Business Insider reported that creators were offered as much as $500,000 to post video to Meta’s new Features product.

Onboarding emails: examples, sequence, and best practices

Automated emails generate nearly a third of all ecommerce email revenue and regularly maintain open rates above 50%, according to Omnisend’s 2026 Ecommerce Marketing… The post Onboarding emails: examples, sequence, and best practices appear

Top 10 Sprinklr competitors and alternatives for 2026

Sprinklr competitors too pricey or slow to roll out? Compare 10 top alternatives (Hootsuite, Brandwatch, Meltwater, Sprout) on features, pricing, and team fit. The post Top 10 Sprinklr competitors and alternatives for 2026 appeared first on

What are the latest Hootsuite product features? [September 2026]

Track how AI assistants represent your brand, Connect WhatsApp, and more. Here's everything Hootsuite shipped in September. The post What are the latest Hootsuite product features? [September 2026] appeared first on Social Media Marketing &

ChatGPT Ads Turns On Automatic Ad Changes By Default via @sejournal, @MattGSouthern

Creative enhancements are now on by default in ChatGPT Ads. Here's what they can change, how to opt out, and the tracking questions still open. The post ChatGPT Ads Turns On Automatic Ad Changes By Default appeared first on Search Engine Jo

Amazon’s ad revenue growth decelerates due to Prime Day tweaks

Pushing the sales event to June and a lack of NBA content led to slower ad revenue growth in Q3, but AI agents aren’t disrupting the segment just yet.

The changing CMO role in 3 numbers

Over a quarter of CMOs hired this year have AI skills, compared to just 9% of those hired four years ago, per Findem and CMO Huddles data.

Google Says Target Changes Don’t Reset Learning – 6 PPC Takeaways For BFCM via @sejournal, @siliconvallaeys

Six Google Ads details on Smart Bidding, seasonality adjustments, channel controls and budgeting that PPC teams should check before BFCM. The post Google Says Target Changes Don’t Reset Learning – 6 PPC Takeaways For BFCM appeared first on

Adding Negative Keywords Every Week but It's Not Working? 4 Tips to Build a Junk Traffic Defense Net for Your Foreign Trade Google Ads!

Google Ads Negative Keywords Always Incomplete? Doing Useless "Patch the Hole" Work Every Week? This Article Deeply Breaks Down the Systematic Management Framework for Negative Keywords in Foreign Trade B2B Scenarios, Teaching You to Upgrade from "Handling Individual Words" to "Identifying Search Intent Categories," Co

7 best AI email marketing tools, tested

The best AI email marketing tools in 2026 are Omnisend, Klaviyo, ActiveCampaign, HubSpot, Brevo, Mailchimp, and Bento. Instead of copying vendor feature lists, we… The post 7 best AI email marketing tools, tested appeared first on Omnisend

10 Giving Tuesday email examples that inspire giving

The best Giving Tuesday emails for 2026 show readers exactly what their purchase or donation does. For example, Rumpl donates one blanket per order,… The post 10 Giving Tuesday email examples that inspire giving appeared first on Omnisend B

Dunelm launches seventh Delivering Joy campaign

Homeware retailer Dunelm has opened its 2026 Delivering Joy campaign, once again helping to ensure no-one goes without a gift this Christmas. Ahead of the campaign launch, Dunelm colleagues worked with local care homes, schools, refuges and

Why brands like Prada are elevating the human touch in their marketing campaigns

The luxury brand's latest holiday campaign taps into growing consumer interest in human-made creative work as AI-generated marketing becomes more common. The post Why brands like Prada are elevating the human touch in their marketing campai

How to choose WhatsApp foreign trade marketing software? From inquiry to repeat order, five stages and five challenges

Pinterest reports solid user growth in Q3

The company’s third-quarter 2026 earnings report showed more than 20 million new users since Q2, including 17 million in regions outside its core markets.

Google’s Ads Decoded Explores How AI Is Changing Search Behavior via @sejournal, @brookeosmundson

Google’s Ads Decoded explores longer AI Mode queries, earlier discovery, and demand for human perspectives. Here’s what advertisers can consider for 2027. The post Google’s Ads Decoded Explores How AI Is Changing Search Behavior appeared fi

LinkedIn increases user time, members and creator ads

Platform owner Microsoft’s earnings for the first quarter of fiscal 2027 offered insight in the app’s growth across multiple metrics.

Social media in education: 10 tips and benefits for 2026

Social media in education can boost engagement and reach, but it comes with risk. Get 10 tips, compliance basics, and 2026 benchmarks. The post Social media in education: 10 tips and benefits for 2026 appeared first on Social Media Marketin

Warner Bros. chases ‘Cat in the Hat’ across Amazon’s ad ecosystem

“Open to Fun” features a mobile minigame, an Alexa integration and placement across Twitch, Prime Video and IMDb.

Sociable: Meta says its expanded processing capacity is driving ad results

New insights from the company point to how its artificial intelligence enhancements are powering clicks and conversions.