FORMWEFTFresh intelligence
Cross-border intelligence
按来源、平台、主题和时间查看已收录的公开动态。
Fresh intelligence
Warner Bros. chases ‘Cat in the Hat’ across Amazon’s ad ecosystem
“Open to Fun” features a mobile minigame, an Alexa integration and placement across Twitch, Prime Video and IMDb.
Marketing Dive · Published 10/30/2026, 00:00Sociable: Meta says its expanded processing capacity is driving ad results
New insights from the company point to how its artificial intelligence enhancements are powering clicks and conversions.
Marketing Dive · Published 10/29/2026, 23:22Welcome email series: how to build one that converts
Welcome email series currently drive a 52.98% click-to-conversion rate and generate roughly $6.30 per email, according to the Omnisend 2026 Ecommerce Marketing Report. They… The post Welcome email series: how to build one that converts appe
Omnisend · Published 10/29/2026, 22:47Google’s AI overhaul of search hits snags as ad revenue growth cools
The rate of ad revenue growth decelerated in Q3 for Google’s core business despite a jump in query volume driven by AI features.
Marketing Dive · Published 10/29/2026, 22:28Marketers’ Guide to Late BFCM Email
Last-minute BFCM marketers cannot recover months of lost planning, but they can make campaigns more effective. The post Marketers’ Guide to Late BFCM Email appeared first on Practical Ecommerce.
Practical Ecommerce · Published 10/29/2026, 21:24Early spending and creative refreshes key to Black Friday advertising success, says Lebesgue
Brands can offset rising peak-season advertising costs through earlier campaign planning, stronger creative execution and closer channel alignment. The post Early spending and creative refreshes key to Black Friday advertising success, says
InternetRetailing · Published 10/29/2026, 21:02Disney plans TikTok Shop holiday experience with over 20 brands
A Super Brand Day event in November will feature products from the Disney Store and brands including Old Navy, Crocs, ColourPop and more.
Marketing Dive · Published 10/29/2026, 21:00ChatGPT Ads vs. Google Search ads: 5 differences to consider in your strategy
It’s hard to believe anything could rival Google’s impact on our digital lives and habits, but ChatGPT is on its tail — especially now that it shows ads. For many marketers and businesses, this means debating ChatGPT Ads vs Google Search Ad
HubSpot Marketing · Published 10/29/2026, 20:00What marketers should know about the legal risks of algorithmic pricing
Emerging state and federal laws are raising fresh concerns around the strategy, writes Simpson Thacher & Bartlett LLP partner Laura Brett.
Marketing Dive · Published 10/29/2026, 20:00The 12 Best Social Media Engagement Tools to Build Your Community in 2026
Compare 12 of the best social media engagement tools for 2026, with pricing, free plans, and who each one suits, from solo creators to enterprise teams.
Buffer Resources · Published 10/29/2026, 19:00Tiffany & Co unveils heart-warming Christmas campaign starring Amanda Seyfried
Tiffany & Co has named Amanda Seyfried as its latest House ambassador, and the star of its 2026 Christmas campaign. Titled ‘Love is a Gift’, the campaign features a hero spot; ‘You and Me’, which flips between present-day New York City and
Retail Gazette · Published 10/29/2026, 18:05Christmas dropshipping: 24 product ideas for 2026
Christmas dropshipping means selling holiday products through suppliers that ship orders directly to your customers. Product choice matters, but so do shipping costs, supplier… The post Christmas dropshipping: 24 product ideas for 2026 appe
Omnisend · Published 10/29/2026, 18:01Getting YouTube Views Is Changing: What Marketers Need to Know
Wondering why your YouTube view counts jumped even though your leads and sales didn’t move? Want to know which YouTube metrics actually matter now and how to get your videos found in Ask YouTube, ChatGPT, and other AI search tools? In this
Social Media Examiner · Published 10/29/2026, 18:00Ads in AI Mode expand to new markets.
Google is expanding AI Mode ads to 10 new countries, including Canada and India. See how these relevant sponsored results improve your search experience.
Google Ads & Commerce · Published 10/29/2026, 05:30Adapt your ad strategy to meet the way people search today.
Google's Ads Decoded podcast tells you how to make smarter marketing decisions using the latest data on how consumers search.
Google Ads & Commerce · Published 10/29/2026, 03:00Create WhatsApp marketing automations in Shopify Messaging
Now you can automatically engage your customers with well-timed WhatsApp messages. Start with pre-built templates for abandoned browse, abandoned cart, and abandoned checkout, or add WhatsApp to your own automations. Set up your WhatsApp ma
Shopify Changelog · Published 10/29/2026, 03:00Sephora casts Seth Rogen for holiday ads targeted at gift-givers
“The Studio” star plays a clueless shopper in a campaign aimed at consumers who aren’t in-the-know about beauty but are seeking thoughtful presents.
Retail Dive · Published 10/29/2026, 00:58How Urban Outfitters finds the right campus fit with college marketing
The UO Game Day tour, wrapping up at Rutgers University this weekend, builds on a back-to-campus ad that doubled as the brand’s first CTV spot.
Marketing Dive · Published 10/29/2026, 00:47Instagram link in bio: How to turn your profile into a traffic engine
“Click link in bio” is more than a meme; it’s also a revenue driver. When optimized, your Instagram link in bio turns casual views Read more... The post Instagram link in bio: How to turn your profile into a traffic engine appeared first on
Sprout Social · Published 10/29/2026, 00:42Claude marketing plugins worth adding to your stack in 2026
Claude marketing plugins extend Claude into workflows for content creation, campaign planning, brand management, reporting, and publishing. The best options connect Claude with the tools and business data marketers already use, so the right
HubSpot Marketing · Published 10/29/2026, 00:00More channels and features now available in Campaign Autopilot
Campaign Autopilot is now available to all merchants with more channels and features like SEO optimizations. Set your budget and guardrails and Autopilot will look at your store, products, and customers, and build a marketing campaign that
Shopify Changelog · Published 10/28/2026, 23:50How to use social media audience segmentation to drive smarter business decisions
For brands, social media is a goldmine of real-time insight into consumers’ preferences, behaviors and motivations. And segmenting social users intentionally—using live conversation data Read more... The post How to use social media audienc
Sprout Social · Published 10/28/2026, 23:01From GTA VI to TikTok Shop: Dave Morrissey flags the three digital marketing trends retailers can’t afford to ignore
The launch of Grand Theft Auto VI, the growing power of creators and the hidden benefits of TikTok Shop are set to reshape digital marketing. These should be the key focus areas for retailer and brands’ digital marketing strategy says ecomm
Retail Gazette · Published 10/28/2026, 22:557 Best Metricool Alternatives to Try in 2026 (Free + Paid)
Thinking of leaving Metricool? Here are 7 Metricool alternatives to try in 2026, free and paid, with pricing, standout features, and who each fits.
Buffer Resources · Published 10/28/2026, 22:41
