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ChatGPT Ads expands to 26 new countries as over 100,000 advertisers have used the platform
From local businesses to global brands, more advertisers can now reach people as they explore, compare and decide what to buy in ChatGPT.
OpenAI News · Published 10/21/2026, 21:00How we built ChatGPT’s novel ad stack for user trust and relevance
Learn how OpenAI built ChatGPT’s LLM-powered ad stack to understand conversational intent, keep ads separate from answers, and deliver relevant ads at scale.
OpenAI News · Published 10/21/2026, 15:00Disrupting a coordinated model-distillation campaign
Learn how OpenAI disrupted a campaign to extract protected model reasoning and is strengthening defenses against adversarial distillation.
OpenAI News · Published 09/30/2026, 18:30