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Fresh intelligence
Are domestic mini-games quietly making a fortune on TikTok?
The long voyage of domestic mini-games has only just begun.
36氪出海 · Published 11/01/2026, 15:48Singapore becomes the new favorite for going global, TikTok Shop incentives increase again: lower thresholds, higher amounts
TikTok Shop Southeast Asia cross-border e-commerce continues to lower the barriers to entry and operation in the Singapore market.
36氪出海 · Published 09/24/2026, 10:2336Kr Global·Focus | The Southeast Asian business of a bottle of scented body wash: behind seven-figure monthly sales, what did Dearlrean do right?
Dearlrean, a high-end fragrance lifestyle brand entering Southeast Asia for the first time, has completed its first stop on TikTok Shop's Southeast Asia cross-border e-commerce.
36氪出海 · Published 09/22/2026, 09:21Building a brand e-commerce business on TikTok in 2026: once you scale up, how do you get seen by more potential consumers
Breaking through the boundaries of existing audiences and accumulating audience assets are among the opportunities for overseas merchants to achieve leapfrog growth next.
36氪出海 · Published 09/21/2026, 09:23"One investment, gains across the board": TikTok 2026 Open-Loop E-commerce Summit opens new paths to growth
Advertising with strategy, attribution with method, compliance with a foundation
36氪出海 · Published 09/18/2026, 17:04TikTok Shop Southeast Asia cross-border e-commerce continues its major promotion growth momentum, 9.9 promotion GMV reaches 1.9 times that of the same period last year
Live streaming and short videos push forward on both fronts
36氪出海 · Published 09/16/2026, 12:48Gen Alpha is into 'brain rot,' Douyin is already a previous-generation product—100 bold takes on 'social products' from Wapoo founder Yang Mingyu
The text era produced WhatsApp and WeChat, the image era produced Instagram and Snapchat; if AI makes video the first communication language that everyone can use instantly, then a brand-new, globally based social container should be born.
36氪出海 · Published 09/04/2026, 23:55Individual businesses with no experience can now join: TikTok Shop Southeast Asia cross-border opens a new merchant channel for the peak-season mega sale
TikTok Shop Southeast Asia cross-border e-commerce continues to step up its "100 Million Yuan Express" special onboarding support.
36氪出海 · Published 09/02/2026, 22:37