Cross-border intelligence

What should you do to prepare for the 2026 Double 11 shopping festival? We'll explain the marketing rhythm, discount strategies, and bonus offer recommendations clearly for you!

"Double 11 seems to be losing momentum—is it still worth it for brands to invest?" In recent years, with promotions becoming routine and consumers becoming more rational, simple discounts have indeed become less effective at attracting potential customers; however, SHOPLINE's internal data shows that November 2025 is s