Topic watchlist

Build your data strength with October’s Demand Gen drop.

Boost your measurement and ROI with YouTube’s October Demand Gen Drop.

Average engagement rates for 13 industries in 2026

What’s the average engagement rate? See 2026 benchmarks across 13 industries for Instagram, TikTok and more, plus a free calculator. The post Average engagement rates for 13 industries in 2026 appeared first on Social Media Marketing & Mana

100+ Thanksgiving email subject lines for 2026

Thanksgiving email subject lines do a lot of heavy lifting during the holiday season. With inboxes overflowing during this Thanksgiving and Cyber Five period… The post 100+ Thanksgiving email subject lines for 2026 appeared first on Omnisen

LinkedIn Recommendations Strategy, YouTube Scripting, and Industry News

Here’s a recap of the most important insights, trends, and updates you need to know about today! Catch up in minutes and go into the rest of the week prepared. In today’s edition: Leveraging LinkedIn Recommendations strategically 5-part You

Amazon launches AI advertising platform, supporting unified delivery across ad formats

Amazon Ads releases the Amazon AI advertising platform (Amazon Ads Agent) centered on agentic AI

Amazon's AI advertising platform launches full-funnel campaigns, DVA+ and an enhanced chat experience

A proven approach to global breakthroughs | Connecting audiences across seven countries with audience insights, BlueFocus Media helps Air China expand brand reach

How can non-e-commerce brands use Amazon Ads to expand overseas brand reach?

ByteDance drops another bombshell! The "overseas version of Hongguo" surpasses 100 million in 9 months, with over 7 million daily active users

A new paradigm for Chinese short dramas going global: free + ads + TikTok traffic pool

Personal branding: What it is and how to build yours

You’ve heard it from mentors, recruiters and that coworker who posts on LinkedIn every morning: You need a personal brand. Truth is, you already Read more... The post Personal branding: What it is and how to build yours appeared first on Sp

Negative Signals, Positive Intent: PPC Leads Hiding In ‘Cancel’ Searches

Turn competitor complaints and cancellation searches into PPC leads with tailored offers that address customer frustrations and make switching easier. The post Negative Signals, Positive Intent: PPC Leads Hiding In ‘Cancel’ Searches appeare

The Ideal Facebook Cover Photo Size in 2026 (+ 11 Ideas To Make Yours Stand Out)

The exact Facebook cover photo sizes for desktop and mobile, find out how to create a perfect cover photo, and get inspired by winning Facebook cover photo ideas and examples.

How to adjust Amazon ad placement bids? What data to look at first for top of search results and product pages

For the top of search results (first page) and product pages, should you raise or lower bids? Many sellers make decisions based only on impressions or a single day's ACoS, and end up spending money without adjusting placements correctly. This article provides a sequence for judging ad placement bids—first confirm wheth

Amazon has turned review requests into ads: Are Review Requests a new product accelerator or a negative review amplifier?

Amazon launches new ads, sellers can pay to buy reviews?

On September 29, at Amazon Ads' annual advertising conference unBoxed 2026, Amazon officially launched a new feature—Review Requests Ads.

Omnisend vs. Mailchimp: Which is best for ecommerce in 2026?

Omnisend is best for ecommerce stores wanting omnichannel and retention marketing in one tool, priced at $132/month for 10,000 contacts in Standard. Mailchimp suits… The post Omnisend vs. Mailchimp: Which is best for ecommerce in 2026? appe

Omnisend vs. MailerLite: Features, pricing & more

MailerLite is best for newsletters and building a website; Omnisend is best for ecommerce stores and omnichannel reach. On price, MailerLite is cheaper at… The post Omnisend vs. MailerLite: Features, pricing & more appeared first on Omnisen

Operations still copying ad placements every day? What you really should be recording is keyword traffic share

The ad placement on the front end is a screenshot of the result; Search Term Impression Share is the competitive process. Ad placement tells us where I was at a given moment, while IS tells us how much I actually captured over a period of time.

How Should Amazon Automatic and Manual Targeting Work Together? Where Should New Products Start?

For advertising new Amazon products, should you start with automatic or manual? Most new products are advised to start with automatic targeting, using it to quickly discover buyer demand, and then switch to manual targeting for more refined operations once relevant search terms and product signals appear.

Stop Blindly Increasing Budgets! Troubleshoot Structural Hidden Risks in Google Ads to Help Foreign Trade Enterprises Stop the Bleeding and Improve Efficiency

Does increasing your Google Ads budget just waste more money? The problem may lie in your account structure! This article deeply breaks down a structural self-check framework for Google Ads in the foreign trade B2B scenario, from breaking down business goals and aligning landing page intent to governing primary/seconda

Amazon launches new paid review invitation feature! Sellers can pay to "buy reviews"

In late October, Amazon will open testing of a new advertising feature for review invitations on the US site

Precise clicks, distorted ROI: why overseas influencer marketing AI attribution is starting to "calculate probabilities"?

Last-click attribution is precise yet distorted, and cannot restore the cross-channel influence of influencers. AI attribution uses cross-channel data integration and probabilistic inference to estimate incremental conversions, getting closer to the truth. When overseas brands measure the AI effectiveness of overseas i

What's the difference between SP, SB, and SD ads? Which should Amazon beginners choose first?

For Amazon advertising beginners, when faced with the three ad types SP, SB, and SD, which one should they start with? In fact, the vast majority of beginners should start with SP and gradually build a basic understanding of advertising.

Overseas influencer marketing | Starting from a 40㎡ office, a Ningbo boss grew home goods sales to 7 billion!

How to generate incremental growth with ad combinations: Walmart SP+SB+SV full-funnel coordinated strategy

Walmart Advertising 1+1>3: A full breakdown of the combined SP, SB, and SV strategy